“I have a tremendous amount of donor intelligence. I just can’t get at it.”Director of Communications · Regional health nonprofit
HOLY GUSTO
For organizations with plenty of data and not enough clarity.
If you want more revenue, your data already has it. You just have to find it.
“We are leaving money on the table.”James Braun · Island House Key West
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The data is already there.
Your data may live in Cloudbeds. Raiser’s Edge. Salesforce. Pardot. Mailchimp. Emma. Google Sheets. Or somewhere else entirely.
But none of those tells you who to call Tuesday morning.
02
Here’s what we mean.
Island House Key West
From fragmented guest data → actionable revenue intelligence
Before: Reservation history showed who had stayed, when they stayed, and what they spent. Finding repeat guests who were unusually late to return still required manual judgment.
After: We identified repeat guests who had moved beyond their own normal return pattern without another reservation on the books, giving the reservations team a concrete list of people to call now.
Regional health nonprofit
From donor records → donor intelligence
Before: Corporate giving, event participation, recurring gifts, insider giving, and conventional donor behavior were mixed together. Averages flattened those differences.
After: We separated those kinds of giving so staff could see which donors deserved a closer look before deciding who to contact and what to send next.
03
Imagine Monday morning being different.
You open your laptop and you don’t start by digging through reports.
Now you know who to call.
Now you know who to email.
Now you know which automation to change.
Now you know which email to send.
You already had the data. Now you know what to do with it.
04
Knowing who to contact is only half the job.
Knowing who to contact is only half the job.
You can find the right donor, the right guest, the right customer and the right moment. But if the email never reaches the inbox—or arrives broken, unreadable or untrustworthy—all that intelligence is wasted.
“If I can’t get emails into people’s inboxes, then I don’t have a product.”
— Laura Beck · LottoLove
05
Two ways to work with Holy Gusto.
We can do the work with you, or you can start with the email itself.
Work with us
Find the revenue already in your data.
We use the customer, guest or donor data you already have to find the people and opportunities worth acting on.
Then we help make sure the email infrastructure carrying those messages is doing its job.
WORK WITH HOLY GUSTO
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Prefer to get started yourself?
Start with your email. We do.
Verify Your Revenue GPT — $395
Use your existing screenshots, reports, emails, automations, and account settings.
Receive:
- Severity verdict
- How exposed is the revenue path?
- Largest failures
- What is creating the greatest risk or drag?
- Repair sequence
- What should be corrected first, second, and third?
- Verification requirements
- What evidence will prove the repair worked?